Jo Malone London 2026 Edt

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Scarlet Beetroot

Name: Scarlet Beetroot Eau de Toilette
Brand: Jo Malone London

Jo Malone London Scarlet Beetroot is an Eau de Toilette launched in 2026. Scarlet Beetroot settles into a heart of Blackcurrant, Patchouli, and Beetroot. Jo Malone London's Scarlet Beetroot carries a Statement verdict, a patchouli-led wear.

This one's a real marmite-scent, folks. You'll either adore its quirky, earthy freshness or recoil from the beetroot. It's certainly unique and well-blended, but definitely try before you buy to see which side of the fence you land on.

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Bold
Bright
Edgy
Fresh
Modern

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Profile

Citrus 1%

Floral 1%

Fruity 22%

Green 19%

Sweet 20%

Warm 0%

Woody 17%

Earthy 55%

Animalic 0%

Fresh 9%

Mood Profile

Mood Energising

Calming

Character Playful

Serious

Sentiment Uplifting

Brooding

Accords

Patchouli

100%

Woody

71%

Earthy

55%

Warm Spicy

50%

Fruity

36%

Notes

Heart Notes

Patchouli 37% Beetroot 36% Blackcurrant 27%

Performance

Longevity

Moderate (4-6h)

Projection

Moderate

Intensity

Moderate

Best Seasons

Best For:

Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:

Casual

Also Works:

Office Date

Its unique and generally non-intrusive character makes it suitable for casual wear and might even spark conversation on a date. However, its distinctiveness may be too bold for formal events and it's not quite fresh enough for sport.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on

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About

Scarlet Beetroot opens with a surprising, yet artfully managed, earthy beetroot note, that's far less challenging than it sounds. As it settles, a sweet, juicy blackcurrant emerges, lifting the damp earthiness into something bright and tangy. The patchouli here isn't heavy; it's a clean, almost woody patchouli that underpins the fruit and vegetable notes, giving it structure without being overtly 'hippy'. It evolves into a distinctly modern, fresh, yet grounded scent that evokes a spring garden after a light rain.