Penhaligon's 2024 EDP

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AIUla

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Penhaligon's AIUla is an Eau de Parfum launched in 2024. AIUla opens with Pepper, Cardamom, and Frankincense, settles into a heart of Saffron, Tobacco, and Plum, and dries down to a base of Turmeric and Vanilla. Penhaligon's's AIUla carries a Statement verdict, a sweet-led wear.

A plush and evocative unisex fragrance that drapes you in plush incense, dried plum, and pipe tobacco, AIUla radiates enigmatic warmth and modern opulence. Best for cold weather and moments that call for true character.
What our verdicts mean →
  • Mysterious
  • Warm
  • Sophisticated
  • Bold
  • Luxurious
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AIUla Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Long (6-10h)
Projection
Moderate
Intensity
Strong

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall Winter

The deep spicy warmth and tobacco-vanilla richness suit crisp fall air and the chill of winter, while the aromatic frankincense and plum allow for wear in spring. Its density and sweetness can be cloying in high summer heat.

Best Occasions

Best For:
Date Formal
Also Works:
Casual

AIUla's projection and spicy-sweet character make it a striking choice for dates and elegant evenings, while its richness is less suited to sports or minimalist office settings unless applied very lightly.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

Declarable under EU Annex III

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

AIUla Eau de Parfum by Penhaligon's opens with a resinous burst of frankincense and aromatic cardamom, quickly melting into a heart of juicy plum, rich tobacco, and golden saffron. The base glows with creamy vanilla and an exotic touch of turmeric, weaving a tapestry of warmth, plush sweetness, and subtle spice. This is a modern, opulent fragrance that conjures antique souks, velvet lounges, and desert nightfall-equal parts mysterious, inviting, and utterly unforgettable.

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Compare & Pair

Layer

Wear two at once. See what layers well with AIUla Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements AIUla Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.