Priscus
EDT · 2026
Serviette
Acquired
Trey Taylor
Taylor focuses on narrative-driven, culturally literate fragrances that explore themes like taste, class, and social codes through scent, particularly via his Serviette line. His compositions emphasize conceptual storytelling and reference points from fashion, media, and youth culture rather than traditional fragrance pyramids.
About
Trey Taylor is a Canadian-born, New York-based independent perfumer and founder of the fine fragrance brand Serviette, where he serves as both perfumer and creative lead. Before launching Serviette, Taylor worked as an editor and writer for magazines including The Face, Dazed, Fantastic Man, and Interview, often covering youth culture and fashion. He is primarily self-taught as a perfumer but has studied under independent perfumer Marissa Zappas. Taylor has also created scent concepts and campaigns for blue-chip brands such as American Express and Nike, bringing his background in editorial storytelling into his olfactory work.
Creations by Trey Taylor