AXE 2000 Body Spray

M £ Statement

Phoenix

by Ann Gottlieb

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AXE Phoenix is a body spray launched in 2000, created by Ann Gottlieb. Phoenix opens with Citrus, Lavender, and Geranium, settles into a heart of Soil Tincture and Violet, and dries down to a base of Musk and Leather. AXE's Phoenix carries a Statement verdict, a floral-led wear.

Divisive, nostalgic, and often misunderstood, Phoenix is the ultimate high school throwback. It's not trying to be a fine fragrance, but for many, it holds a special, if controversial, place.
What our verdicts mean →
  • Bold
  • Classic
  • Clean
  • Masculine
  • Uplifting
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Phoenix Body Spray bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Lavender41%
Geranium33%
Citrus26%
Heartas listed
Soil Tincture62%
Violet38%
Baseas listed
Musk62%
Leather38%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Short (2-4h)
Projection
Moderate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer Fall Winter

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Casual Sport

Its weak longevity and moderate sillage, combined with its association with post-workout freshness, make it less suitable for formal or office settings. However, it excels as a gym or casual scent, particularly given its historical use in locker rooms.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Phoenix opens with a surprisingly fresh burst of bright citrus and classic lavender, quickly joined by the green, slightly peppery lift of geranium. The heart introduces a unique, earthy 'soil tincture' note, blended with a soft violet, which grounds the scent before drying down to a familiar musky leather base. It's simple, linear, and undeniably bold.

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Compare & Pair

Layer

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Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.