French Avenue EDP

M ££ Acquired

The Fire

Share
Card A shareable image of this fragrance - its verdict, notes, accords and profile. Save or copy it to post anywhere.

French Avenue The Fire is an Eau de Parfum. The Fire opens with Incense, settles into a heart of Leather and Frankincense, and dries down to a base of Musk and Oud. French Avenue's The Fire carries an Acquired verdict, a woody-led wear.

Compiled from the retailer's own product notes: a smoky incense opening moves into a leather-olibanum heart before settling on an oud-musk base - a dense, confident woody-leather composition marketed as an energy boost for the wearer.
  • Bold
  • Confident
  • Mysterious
  • Warm
Check price on → Check prices ↓
The Fire Eau de Parfum bottle

Profile

Composition

Timeline

Showing: Overall Blend

Accords

Woody
100%
Musky
85%
Leather
70%
Smoky
55%

ScentArt

Full Screen What is ScentArt?

Performance

Longevity
Long (6-10h)
Projection
Strong
Intensity
Strong

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Winter
Also Works:
Fall

The dense incense-leather-oud composition is heavy and warming, making it best suited to cold-weather wear rather than spring or summer.

Best Occasions

Also Works:
Date

A high-projection, smoky woody-leather EDP suits evening and formal occasions where its presence can register, rather than office or casual daytime wear.

Similar

Compare

Layer

Wear two at once. See what layers well with The Fire Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements The Fire Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Some links earn us a commission if you buy - it never affects your price or how we rank these

Wide selection Amazon UK Prime delivery often available Check price on →
Lowest Upfront £36.70 Notino - 60ml Buy Best Value £36.70 Notino - 60ml - £0.61/ml Buy
also worth checking
Check price on →

ScentVerdict earns a commission from purchases - this doesn't affect our verdicts.

About

The Fire opens with a single, assertive note - incense - immediately setting a smoky, resinous tone rather than easing in with anything fresh or citrus-led. The heart brings leather and olibanum (frankincense resin), a pairing that deepens the smokiness with a slightly rugged, tactile leather quality. It's a heart built for presence rather than subtlety. The base closes on oud and musk - oud contributing its familiar dry, woody-medicinal character and musk smoothing the composition into a warm, skin-close finish that still carries real projection. Notino markets The Fire around confidence and energy, and the incense-leather-oud structure supports that positioning - this is a dense, masculine, cold-weather fragrance for wearers who want a woody-smoky signature with genuine staying power.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.