Jacques Flori

About

Jacques Flori is a highly respected French perfumer whose career reflects a deep passion for the art of fragrance creation. Born in France, Flori initially pursued interests outside perfumery, including medicine and yachting, before ultimately dedicating himself to the world of scent. His journey began at Robertet, where he was mentored by Jean Mober, the owner of the fragrance house. Under Mober's guidance, Flori honed his craft and quickly established himself as a talented and versatile perfumer. Over the years, he has created distinctive fragrances for an impressive array of prestigious brands such as Acqua Reale, Amouage, Chacok, Etro, Jovoy Paris, M.INT, Orens, Parfums de Marly, Reminiscence, and Xerjoff. Flori is particularly renowned for his mastery of incense-driven compositions and his ability to weave complex, evocative olfactory stories. Beyond his technical skill, he is admired for his cheerful personality and his generosity in mentoring emerging talent. His affinity for the sea, mountains, and horses frequently finds expression in his work, often imbuing his fragrances with naturalistic and atmospheric qualities. At Robertet, Flori values the creative freedom that allows him to bring his unique ideas to life, contributing some of the industry's most beloved and memorable scents.