David Smells Good

David posts what his bio calls perfume content and reviews from his little perfume nook, and the account occupies a corner of the UK dupe market that almost nobody covers seriously: the very cheapest end. His Poundland review, covering the chain's £3 perfume dupes, is the sort of thing usually left to haul content, and treating it as a review rather than a novelty is genuinely useful. Primark and other high-street sprays get the same treatment, alongside a recurring Sample Sunday series and daily scent-of-the-day posts that range well beyond dupes into artisanal and niche.

The account is small, but it is neither new nor sporadic: past 400 videos since it opened in November 2016, and posting regularly. The reviewing voice is descriptive and unhurried rather than hype-driven, which suits the material. A £3 spray does not need a superlative, it needs someone to tell you honestly what it smells like and how long it lasts.

His contact address sits on a co.uk domain and his subject matter is British high-street retail, which is the basis for the UK listing. His bio carries a referral link offering money off at a fragrance retailer, signposted openly.