Bath & Body Works 2024 EDP

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Brightest Bloom

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Bath & Body Works Brightest Bloom is an Eau de Parfum launched in 2024. Bath & Body Works's Brightest Bloom carries a Favourite verdict, a floral-led wear.

This is Bath & Body Works' attempt at a sophisticated, fresh floral, and for many, they've absolutely nailed it. If you love Marc Jacobs Daisy or Chanel Chance Eau Tendre, prepare to find your new budget-friendly bestie. For some, however, it's just a bit too green and sharp.
What our verdicts mean →
  • Fresh
  • Clean
  • Elegant
  • Confident
  • Subtle
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Brightest Bloom Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Short (2-4h)
Projection
Moderate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring
Also Works:
Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its moderate longevity and sillage, combined with its fresh and clean floral profile, make it highly suitable for casual and office wear. While some find it elegant enough for formal settings, its daytime and spring-like character reduces its appropriateness for evening formal events.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Brightest Bloom opens with an immediate hit of crisp, green freshness, largely driven by the airy lily of the valley and a prominent, peppery carnation. The jasmine sambac provides a sweet, clean floral heart, like a bouquet of freshly cut blooms, before settling into a soft, creamy cedar base that prevents it from becoming too sharp. It's a clean, bright, and genuinely floral experience.

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.