DKNY 2011 EDP

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Pure DKNY Verbena

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DKNY Pure DKNY Verbena is an Eau de Parfum launched in 2011. Pure DKNY Verbena opens with Basil and Lemon Verbena, settles into a heart of Jasmine, Peony, and Honeysuckle, and dries down to a base of Amber, Vetiver, and Seaweed. DKNY's Pure DKNY Verbena carries a Favourite verdict, a green-led wear.

This is a lovely, clean, fresh green scent, reminiscent of a crisp spring garden by the seaside. It's often praised for its refreshing, subtle nature, making it a crowd-pleaser for those who appreciate understated elegance. However, be warned: its poor longevity can be a real letdown for some.
What our verdicts mean →
  • Fresh
  • Clean
  • Relaxed
  • Subtle
  • Elegant
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Pure DKNY Verbena Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Summer
Also Works:
Spring

A warm-weather pick - at its best in summer and spring.

Best Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh, clean, and subtle nature makes it ideal for office wear and casual outings, as it's unlikely to offend. The poor sillage means it's a 'skin scent', making it suitable for close encounters like dates, but less impactful for formal events. It's also great for warmer weather and active use due to its refreshing quality.

About

Pure DKNY Verbena opens with an invigorating burst of lemony verbena and fresh basil, bringing a vibrant, herbaceous zing. This quickly mellows into a heart of delicate white florals - jasmine, peony, and honeysuckle - adding a soft, slightly sweet femininity. The base settles into a unique aquatic accord of seaweed and vetiver, giving it an earthy yet cool, almost dewy finish, with a touch of amber for warmth. It evokes images of a cool mountain lake or a seaside garden.

Similar

Alternatives

1 alternative to explore

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Compare & Pair

Layer

Wear two at once. See what layers well with Pure DKNY Verbena Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Pure DKNY Verbena Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.