Michael Malul London 2026 EDT

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Arashi Reef

by Doug Falcone

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Michael Malul London Arashi Reef is an Eau de Toilette launched in 2026, created by Doug Falcone. Arashi Reef opens with Red Currant, Lemon, Passionfruit, and Tangerine, settles into a heart of Papaya, Aquatic, Jasmine, and Orchid, and dries down to a base of Ambroxan, Sandalwood, and Vetiver. Michael Malul London's Arashi Reef carries a Favourite verdict, a fruity-led wear.

Prepare for a proper online dust-up. This one's an "Erba Pura" clone, depending on who you ask, and it's sparking outrage in the fragrance community. If you don't care for the drama, you'll find a crowd-pleasing tropical fruit bomb.
What our verdicts mean →
  • Energetic
  • Playful
  • Bold
  • Fresh
  • Clean
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Arashi Reef Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Long (6-10h)
Projection
Strong
Intensity
Strong

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Casual Sport
Also Works:
Date

Its strong projection and longevity, combined with its bold fruity-tropical profile, make it less suited for a formal office. However, it's perfect for casual outings, sports, and even a vibrant date night, evoking a fun, beachy vacation vibe.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

  • Citral Geranial from Lemon

Other declarable allergens

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Imagine a vibrant, sun-drenched escape where the air buzzes with juicy passionfruit, zesty tangerine, and tart red currant. This tropical explosion is softened by delicate orchid and jasmine, with a refreshing aquatic breeze carrying hints of sweet papaya. It all settles into a warm, creamy base of ambrox super, earthy vetiver, and smooth sandalwood, leaving a lingering, holiday-esque trail.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Arashi Reef Eau de Toilette - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Arashi Reef Eau de Toilette - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.