Michael Malul London 2026 EDT

U ££ Favourite

Arashi Reef

by Doug Falcone

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Michael Malul London Arashi Reef is an Eau de Toilette launched in 2026, created by Doug Falcone. Arashi Reef opens with Red Currant, Lemon, Passionfruit, and Tangerine, settles into a heart of Papaya, Aquatic, Jasmine, and Orchid, and dries down to a base of Ambrox Super, Sandalwood, and Vetiver. Michael Malul London's Arashi Reef carries a Favourite verdict, a fruity-led wear.

Prepare for a proper online dust-up. This one's an "Erba Pura" clone, depending on who you ask, and it's sparking outrage in the fragrance community. If you don't care for the drama, you'll find a crowd-pleasing tropical fruit bomb.
  • Energetic
  • Playful
  • Bold
  • Fresh
  • Clean
Arashi Reef Eau de Toilette bottle

Profile

Composition

Timeline

Showing: Overall Blend

Accords

Fruity
100%
Tropical
61%
Sweet
59%
Citrus
56%
Fresh
47%
Floral
45%

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Casual Sport
Also Works:
Date

Its strong projection and longevity, combined with its bold fruity-tropical profile, make it less suited for a formal office. However, it's perfect for casual outings, sports, and even a vibrant date night, evoking a fun, beachy vacation vibe.

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Layer

Wear two at once. See what layers well with Arashi Reef Eau de Toilette - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Arashi Reef Eau de Toilette - fragrances that pair with it, worn side by side.

Where to buy

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About

Imagine a vibrant, sun-drenched escape where the air buzzes with juicy passionfruit, zesty tangerine, and tart red currant. This tropical explosion is softened by delicate orchid and jasmine, with a refreshing aquatic breeze carrying hints of sweet papaya. It all settles into a warm, creamy base of ambrox super, earthy vetiver, and smooth sandalwood, leaving a lingering, holiday-esque trail.