Shay & Blue London 2016 EDP

F ££ Favourite

Blueberry Musk

by Julie Massé

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Shay & Blue London Blueberry Musk is an Eau de Parfum launched in 2016, created by Julie Massé. Blueberry Musk opens with Blueberry and Orange, settles into a heart of Orange Blossom and Magnolia, and dries down to a base of Cashmere Wood and Musk. Shay & Blue London's Blueberry Musk carries a Favourite verdict, a fruity-led wear.

Don't be fooled by the name - this isn't the blueberry bomb you might expect. Instead, it's a polite, fresh musk with whispers of fruit and floral. Many find it too subtle, even boring, but others appreciate its gentle, clean character.
  • Soft
  • Clean
  • Fresh
  • Elegant
  • Subtle
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Blueberry Musk Eau de Parfum bottle

Profile

Composition

Timeline

Showing: Overall Blend

Accords

Fruity
100%
Citrus
95%
Musky
90%
Sweet
82%
Floral
67%
White Floral
59%

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Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall
Also Works:
Summer

A warm-weather pick - at its best in spring and autumn.

Best Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its light sillage and poor longevity make it perfectly office-safe and suitable for casual wear, as it won't offend anyone. However, it lacks the projection and distinctiveness for formal events or a memorable date night, with many users finding it too weak to justify the price for daily wear.

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About

Blueberry Musk opens with a bright, fleeting burst of orange, quickly giving way to a clean, understated musk. Magnolia and orange blossom weave through, adding a delicate floral touch, while the promised blueberry is more a faint, tart echo than a juicy explosion. Cashmere wood provides a soft, warm base, keeping the overall impression light and airy.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.