Ted Baker 2017 EDT

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Cu

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Ted Baker Cu is an Eau de Toilette launched in 2017. Cu opens with Green Notes, Bergamot, and Grapefruit, settles into a heart of Jasmine, Pepper, and Rain, and dries down to a base of Musk, Cedar, and Patchouli. Ted Baker's Cu carries a Favourite verdict, a woody-led wear.

Ted Baker Cu is a perplexing beast - a fresh, clean EDT with an unexpected metallic tang that some adore and others find completely off-putting. It's a subtle scent, leaning towards the unconventional, with plenty of fans mourning its discontinuation.
What our verdicts mean →
  • Fresh
  • Clean
  • Subtle
  • Relaxed
  • Sophisticated
£9.99 at Amazon UK 100ml Check price on → Check prices ↓
Cu Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Grapefruit43%
Green Notes32%
Bergamot25%
Heartas listed
Rain38%
Jasmine31%
Pepper31%
Baseas listed
Cedar38%
Patchouli38%
Musk23%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall
Also Works:
Summer

Built for the cooler edges of the year - spring and autumn pair best.

Best Occasions

Best For:
Office Casual
Also Works:
Date Sport

Its fresh, subtle nature and limited projection make it perfect for casual wear and the office, where it won't offend. While some find it versatile enough for formal events, its 'skin scent' status limits its impact for more dressed-up occasions.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

Declarable under EU Annex III

  • Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
  • Synthetic musk Hexamethylindanopyran from Musk

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

This opens with a zesty burst of bergamot and grapefruit, underpinned by fresh green notes, like stepping into a dew-kissed citrus grove. The heart introduces a surprising peppery kick alongside a clean aquatic accord and soft jasmine. The dry-down settles into a comforting base of earthy patchouli, warm cedar, and clean musk, though a unique, almost coppery scent can linger, giving it a distinctive edge.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Cu Eau de Toilette - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Cu Eau de Toilette - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom · · checked 25 September

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.