Leeming-Pacquin

Historic American fragrance label known for 1970-era fresh floral and citrus compositions.

MassMarket

About Leeming-Pacquin

Leeming-Pacquin was a mid-20th-century American cosmetics, toiletries and fragrance company formed from two older firms - the Thomas Leeming & Company and Pacquin, Inc. Pacquin, Inc. was incorporated as a perfumers' firm in New York in 1923 by L. Frantz, H. M. Lester and J. W. Lester (it grew out of the earlier Pacquin-Lester operation; the Pacquin hand-cream brand was first used in commerce around 1921). The Thomas Leeming & Company, named after Thomas Leeming, was a long-established American marketer best known for bringing Dr Jules Bengue's French analgesic balm to the United States as Ben-Gay. Both Thomas Leeming & Company and Pacquin, Inc. were acquired by Charles Pfizer & Co. in 1961 and combined into Pfizer's Leeming/Pacquin division, which became a major consumer-products and fragrance operation - its best-known scent line was the 1960s men's brand Hai Karate (cologne, aftershave, soap-on-a-rope), and it also launched the 1970 women's fragrance line Skinny Dip. The division's portfolio over time included household names such as Barbasol, Ben-Gay and Visine. Pfizer later sold its consumer-products division (including these brands) to Johnson & Johnson in 2006.

At a Glance

The Brand

Founded 1923
Founder Thomas Leeming (Thomas Leeming & Co.); Pacquin Inc. incorporated 1923 by L. Frantz, H. M. Lester and J. W. Lester
Country United States
Category MassMarket

Scent Personality

Sweetness
Mild
Freshness
High
Boldness
Mild
Uniqueness
Moderate

Worth It?

Price ££
Value
Moderate
Accessibility
Moderate

Scent DNA

Fresh floral citrus aldehydic musky woody
  • Available data points to a small 1970-era fragrance line rather than a large modern catalog
  • The known scent style leans clean and airy, with ozonic, citrus, white floral, aldehydic, and musk materials showing up in the documented Skinny Dip composition.[4]

Typical Performance

Longevity
Moderate
Projection
Moderate

Positioning

A massmarket, mid house known for fresh floral compositions.

How It Compares

  • Style compared with Revlon
  • Freshness compared with Dana
  • Vintage American positioning compared with Fabergé

Who It's For

Best For

  • Warm weather
  • Casual daytime wear
  • Fans of vintage fresh florals
  • Collectors of discontinued American fragrances

Strengths & Weaknesses

Strengths

  • Documented vintage American fragrance history
  • Fresh, easygoing scent profile
  • Likely broad wearability

Weaknesses

  • Very limited surviving product information
  • Appears to be a discontinued or archival line
  • Little evidence of a distinct modern brand identity

Brand Evolution

Available evidence suggests the brand's visible fragrance activity is concentrated around 1970, with only a small number of perfumes documented in public databases.[4] The broader company history shifts away from fragrance after Pfizer acquired Leeming and Pacquin in 1961, which likely limited any later brand development.[2]

Quick Verdict

This is best treated as an obscure archival American fragrance label, not a living mainstream house. The surviving scent evidence suggests clean, fresh, vintage compositions rather than a clearly defined modern signature.

Leeming-Pacquin Perfumes