Club Nº 1
Eau de Toilette
New Brand Parfums
Favourite
New Brand Parfums
Accessible designer-style fragrances with broad-appeal profiles and a mixed catalog of masculine, feminine, and unisex scents.
About New Brand Parfums
Designer **New Brand Parfums** has **50** perfumes in our fragrance base. New Brand Parfums is a new fragrance brand. The earliest edition was created in 2013 and the newest is from 2021.
At a Glance
The Brand
Founded
2013
Category
Designer
Scent Personality
Worth It?
Scent DNA
Woody
fresh spicy
aromatic
oriental
- The brand's catalog appears broad and commercial, with many releases built around familiar masculine and feminine structures rather than a single signature DNA
- Many scents lean on easy-to-read woods, aromatics, ambers, musks, and sweet gourmand touches, which makes the line approachable but not especially distinctive
Typical Performance
Longevity
Moderate
Projection
Moderate
Positioning
A designer, mid house known for woody compositions.
How It Compares
Who It's For
Best For
- Everyday wear
- Office
- Casual evenings
- Gift buying
- Entry-level fragrance shoppers
Strengths & Weaknesses
Strengths
- Broad variety of styles
- Easy to wear
- Generally crowd-friendly
- Good value positioning
Weaknesses
- Limited evidence of a distinct house style
- Can feel generic compared with bigger designer houses
- Weak brand recognition outside niche retail channels
Brand Evolution
Available sources suggest the brand has expanded its catalog steadily since 2013, with releases continuing into 2021. The line looks like it has moved toward a wider mix of categories and gift-oriented offerings rather than building around a single flagship identity. Publicly available sourcing is thin, so there is little evidence of a major repositioning or a clear signature evolution.
Quick Verdict
This looks like a broad, lower-profile designer-style brand rather than a true prestige player. If you want easy, familiar scents, it can work - but it does not currently project a strong or memorable house identity.
