9am Dive Eau de Parfum bottle 9am Dive
Edp Concentration Edt
U Gender U
2022 Year 2015
£ Price Tier ££
Life is Now for Him Eau de Toilette bottle Life is Now for Him

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9am Dive
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Life is Now for Him
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Which Should You Buy?

Our Verdict - 9am Dive Eau de Parfum
Afnan 9am Dive is a 'blue' freshie that's either a versatile, mass-appealing banger for the price or a synthetic headache, depending on your skin chemistry and how long you've let it 'macerate'. Prepare for compliments if it works for you.
Favourite
Our Verdict - Life is Now for Him Eau de Toilette
This one's a bit of a damp squib. Generic, weak, and utterly forgettable, it's the kind of scent that vanishes before you can even register it. Don't bother.
Favourite

Scent Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 13% 9%
Floral 8% 10%
Fruity 18% 12%
Green 12% 8%
Sweet 12% 13%
Warm 16% 8%
Woody 20% 21%
Earthy 10% 14%
Animalic 1% 0%
Fresh 28% 30%

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding
9am Dive EdP
Life is Now for Him EdT

Notes

Only in 9am Dive Eau de Parfum
Apple 45% Cedar 29% Incense 26%
Only in Life is Now for Him Eau de Toilette
Sea Water 40% Lavender 38% Freesia 22%
Shared Notes
Sandalwood 25% vs 54%
Patchouli 21% vs 45%
Only in 9am Dive Eau de Parfum
Ginger 31% Jasmine 22%

Accords

9am Dive Eau de Parfum Life is Now for Him Eau de Toilette
100%
Fruity
77%
86%
Aromatic
100%
55%
Warm Spicy
99%
97%
Green
96%
Woody
85%
87%
Fresh Spicy
61%
86%
Citrus
62%
81%
Fresh
Marine
67%
Lavender
65%
Patchouli
58%
Floral
57%
49%
Balsamic
Fruity shared
100%
77%
Aromatic shared
86%
100%
Warm Spicy shared
55%
99%
97%
Woody shared
96%
85%
Fresh Spicy shared
87%
61%
Citrus shared
86%
62%
81%
67%
65%
58%
57%
49%

Performance

9am Dive Eau de Parfum Life is Now for Him Eau de Toilette
Moderate (4-6h)
Longevity
Short (2-4h)
Moderate
Projection
Intimate
Moderate
Intensity
Light

Season and Occasion Fit

9am Dive Eau de Parfum

Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in summer and spring.

Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh, clean, and broadly appealing 'blue' profile makes it a safe bet for most casual and office settings, with many reviewers specifically recommending it for daily use and the gym. While some find its projection moderate after the initial blast, its non-invasive nature means it can be sprayed heavily without offending, making it suitable for versatile daily wear.

Life is Now for Him Eau de Toilette

Seasons

Best For:
Summer

A summer scent - airy and clear, designed for hot weather.

Occasions

Best For:
Office Sport
Also Works:
Casual

Its extremely weak projection and poor longevity make it suitable for almost no occasion, but if it had to be worn, its fresh, aquatic nature might just pass for a hot weather casual day or post-gym splash. It certainly won't offend anyone, as it disappears too quickly to do so.

Similarity Breakdown

Overall
85%
Olfactory
97%
Notes
82%
Accord
67%
Key Similarities

Both share Aromatic, Warm Spicy, Woody accords and Apple, Sandalwood notes

Key Differences

Subtle differences in overall composition

Where to buy

9am Dive Eau de Parfum
Life is Now for Him Eau de Toilette
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