Tom Ford's Beau de Jour is a modern fougere that delivers an undeniably masculine, sophisticated experience. It's a classic barbershop vibe brought into the 21st century, sparking strong opinions and cementing its place as a divisive but adored scent.

A legendary barbershop fougère, Rive Gauche is divisive only among its most ardent fans fretting over reformulations. For the uninitiated, this is a timeless, classy scent, a benchmark for masculine elegance, albeit with some inconsistent performance across batches. If you want expensive shaving cream in a bottle, look no further.