Dior 2025 Edp

U ££££

Addict Purple Glow

by Francis Kurkdjian

Dior Addict Purple Glow is an Eau de Parfum launched in 2025, created by Francis Kurkdjian. Addict Purple Glow opens with Floral, Raspberry, and Brown Sugar, settles into a heart of Iris, and dries down to a base of Vanilla. Dior's Addict Purple Glow carries a Statement verdict, a earthy-led wear.

Dior's Purple Glow is a sweet, playful iris that's dividing the room. Some adore its candied violet and raspberry charm, while others find it too juvenile and fleeting. Expect a delightful but often short-lived candy-shop experience.
  • Playful
  • Sweet
  • Modern
  • Clean
  • Romantic
Addict Purple Glow Eau de Parfum bottle

Profile

Character

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 1%
Floral 36%
Fruity 10%
Green 3%
Sweet 51%
Warm 9%
Woody 3%
Earthy 10%
Animalic 0%
Fresh 3%
Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Accords

Fruity
100%
Iris
95%
Sweet
84%
Powdery
77%

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Best Seasons

Best For:
Spring Summer
Also Works:
Fall Winter

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Date Casual

Its sweet and fruity nature makes it perfect for casual outings and dates, evoking a fun, approachable vibe. However, very poor longevity often relegates it to an intimate skin scent, unsuitable for formal events or demanding office environments where projection is key.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on Check price on

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About

Opens with a rush of syrupy candied raspberry, like a bag of nostalgic violet sweets. This vibrant sweetness then gets dusted with a soft, powdery iris, creating a fluffy, almost ethereal sensation. As it settles, a whisper of creamy vanilla emerges, blending with the lingering fruit-floral notes for a comforting finish.