Dior

Founded in 1947 by Christian Dior, this legendary Parisian house helped redefine postwar fashion and luxury with its iconic 'New Look.' That same year, Dior launched its fragrance line with Miss Dior, setting a tradition of blending couture and olfactory artistry. The house has since shaped the world of perfumery with classics like Eau Sauvage, Poison, J'adore, and Sauvage, while also exploring refined territory through La Collection Privée. Dior’s fragrances are renowned for their elegance, innovation, and enduring appeal, drawing on the creative vision of perfumers like Edmond Roudnitska, François Demachy, and now Francis Kurkdjian, who was appointed Perfume Creative Director in 2021. Distinctive for their French sophistication and a daring approach to both women’s and men’s scents, Dior fragrances remain at the forefront of luxury, celebrated for their exceptional quality, bold compositions, and deep connection to the heritage of Parisian haute couture.