LA RIVE 2012 EDP

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Cuté

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LA RIVE Cuté is an Eau de Parfum launched in 2012. Cuté opens with Peony, Freesia, and Litchi, settles into a heart of Magnolia and Lily of the Valley, and dries down to a base of Amber, Cedar, and Sandalwood. LA RIVE's Cuté carries a Favourite verdict, a green-led wear.

This perfume is a divisive one, hailed as a dead ringer for Chloe EDP by some, whilst others find it cheap, synthetic, and disappointing. Expect a fresh, floral scent that's hit-or-miss but universally acknowledged as affordable.
What our verdicts mean →
  • Fresh
  • Clean
  • Elegant
  • Feminine
  • Soft
£12.99 at Amazon 30ml Check price on → Check prices ↓
Cuté Eau de Parfum bottle
Inspired by
Chloé by Chloé
29%
Compare these two →

Our estimate of scent similarity, calculated from published notes. How we score it

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Chloé the original Cuté inspired by

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer
Also Works:
Fall

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Office Casual
Also Works:
Date Sport

Its fresh and clean floral profile, coupled with often-reported moderate-to-weak longevity, makes it perfect for office or casual daytime wear where an inoffensive scent is preferred. The lack of strong projection and complexity means it's less suited for formal events or impactful date nights.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

Declarable under EU Annex III

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Cuté opens with a lively burst of fresh peony and litchi, gently spiced by freesia. This soon gives way to a white floral heart of magnolia and lily of the valley, delicate yet present. The base settles into a comforting woody blend of sandalwood and cedar, with a subtle warmth from amber, creating a clean, slightly powdery finish.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Cuté Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Cuté Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom · · checked 23 September

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.