New Brand Parfums 2020 EDT

M £ Favourite

Story of White

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New Brand Parfums Story of White is an Eau de Toilette launched in 2020. Story of White opens with Citrus and Pink Pepper, settles into a heart of Rainwater, and dries down to a base of Woody and Musk. New Brand Parfums's Story of White carries a Favourite verdict, a musky-led wear.

This budget-friendly aquatic scent hits all the right notes for a clean, fresh vibe without breaking the bank. It's a reliable warm-weather choice that does exactly what it says on the tin.
  • Clean
  • Fresh
  • Relaxed
  • Subtle
  • Modern
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Story of White Eau de Toilette bottle

Profile

Composition

Timeline

Showing: Overall Blend

Accords

Musky
100%
Aquatic
72%
Citrus
72%
Fresh
72%
Powdery
62%
Soft Spicy
45%

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Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer
Also Works:
Fall

Built on musky, aquatic and citrus - a composition that sits best in spring and summer.

Best Occasions

Best For:
Office Casual Sport

Its subtle projection and fresh aquatic nature make it ideal for office wear and casual outings, keeping things light and unobtrusive. While great for everyday, it lacks the depth or character for formal events or a dramatic date night statement, though it would be pleasant for light sport.

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Layer

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Complement

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Where to buy

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About

Imagine a brisk morning shower, wrapped in the scent of an aquatic breeze and just-squeezed citrus. It opens with a zesty sparkle of citrus and a hint of intriguing pink pepper, quickly transitioning to a unique, clean rainwater accord. The dry-down gently settles into a soft, musky woodiness, leaving a subtle, fresh trail that's never overpowering. It's simply fresh, clean, and understated.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.