Black Cherry 67

Black Cherry 67 is The Parfum Hub's take on Tom Ford Lost Cherry (2018), one of the most talked-about gourmand releases of the last decade. The pyramid tracks closely: black cherry and cherry liqueur open with a boozy, almost candied sweetness, bitter almond adds the marzipan-adjacent edge that made the original so recognisable, griotte syrup and Turkish rose carry the fruity-floral heart, and roasted tonka bean, sandalwood, vetiver and cedar close things out. The opening two hours are genuinely close - the black cherry and almond combination is the easiest part of Lost Cherry to replicate and this version gets it right. Where it diverges is the base: Lost Cherry's tonka and sandalwood build into a rich, almost syrupy warmth that lingers for half a day, while this version's woods read thinner and fade to a light skin scent within a few hours. A cheerful, recognisably cherry-forward alternative for anyone who loves the opening of Lost Cherry but doesn't need the marathon longevity.