Liz Earle

Natural skincare brand with a fresh, floral fragrance line.

Designer Homegrown Official Website Also known as: Liz Earle

About Liz Earle

Liz Earle, established in 1995 by Liz Earle and Kim Buckland, is a British brand renowned for its commitment to natural skincare and cosmetics. The brand ventured into the fragrance world in 2012, offering a collection that aligns with its ethos of using high-quality, naturally derived ingredients. Liz Earle's fragrances are crafted in collaboration with notable perfumers such as Alienor Massenet, Domitille Michalon Bertier, and Jean Charles Niel, ensuring a blend of expertise and innovation.

The brand's perfumes are characterized by their fresh and floral compositions, often incorporating elements like citrus and green notes that reflect a clean and natural aesthetic. This approach mirrors the brand's skincare philosophy, emphasizing purity and simplicity. Liz Earle's fragrance line, though limited in number, has made a significant impact by maintaining consistency with the brand's overall dedication to natural beauty and wellness.

At a Glance

The Brand

Founded 1995
Founder Liz Earle
Country United Kingdom
Category Designer

Scent Personality

Sweetness
Moderate
Freshness
High
Boldness
Mild
Uniqueness
Moderate

Worth It?

Price ££
Value
High
Accessibility
Moderate

Scent DNA

Floral Fresh Green

Liz Earle fragrances are known for their fresh, floral compositions that often include citrus and green notes, reflecting the brand's natural and clean aesthetic.

Typical Performance

Longevity
Moderate
Projection
Soft

Positioning

A designer, mid house known for floral compositions.

How It Compares

Who It's For

Best For

  • Fans of natural and fresh scents
  • Daytime wear
  • Those who appreciate floral fragrances

Strengths & Weaknesses

Strengths

  • Commitment to natural ingredients
  • Fresh and clean scent profiles
  • Consistency with brand ethos

Weaknesses

  • Limited fragrance range
  • Soft projection may not appeal to everyone

Brand Evolution

Liz Earle's fragrance line has maintained a consistent focus on natural and fresh scents since its inception in 2012. While the range is limited, the brand has stayed true to its roots in natural beauty, offering perfumes that complement its skincare line.

Quick Verdict

Liz Earle offers a modest range of fresh, floral fragrances that align with its natural skincare philosophy. Ideal for those seeking subtlety and natural ingredients.

Perfumers

Liz Earle Perfumes