014 Poeme
EDP
Perfumes Zag Zodiak
Dupe of: Poême Eau de Parfum Lancôme
Acquired
Perfumes Zag Zodiak
Alphanumeric-coded designer dupes with a deliberately anti-luxury-markup pitch
Available direct from
Perfumes Zag Zodiak →
About Perfumes Zag Zodiak
Perfumes Zag Zodiak is a UK Shopify-based dupe house selling designer-inspired eau de parfum under the tagline "Perfection in a Bottle". Each fragrance is given a short alphanumeric code (ZAG Zodiak 454 TY, 453 HF, 452 NX) alongside a plain-English "Inspired by" tag naming the designer or niche release it references, spanning houses from mainstream department-store names to niche labels like Xerjoff and Guerlain's Aqua Allegoria line. The brand markets around 300 fragrances across women's, men's and unisex collections, plus shower gels, body balms and aftershaves, and leans heavily on bundle deals (buy 3 get 1 free, free travel-size gifts) to drive basket size. Its core pitch is explicitly anti-luxury-markup: the brand's own copy argues that most of a £200 designer bottle's price is marketing and packaging rather than the fragrance oil itself, and that Zag Zodiak delivers the same scent experience at a fraction of the cost. Positioning is unambiguously budget and value-led rather than creative or prestige-driven, competing on matching a known scent profile cheaply rather than originating new ones.
At a Glance
The Brand
Country
United Kingdom
Category
DupeHouse
Makes dupes
Yes
Scent Personality
Worth It?
Scent DNA
Floral
Woody
Oriental
Fresh
- Alphanumeric product codes paired with plain-English inspired-by tags
- Roughly 300-strong catalogue across women's, men's and unisex
- Heavy use of buy-more bundle offers
- Explicit anti-luxury-markup brand voice in its own marketing copy
Typical Performance
Longevity
Moderate
Projection
Moderate
Positioning
A dupehouse, budget house known for floral compositions.
Who It's For
Best For
- Shoppers chasing a specific designer or niche scent at a fraction of the price
- Bundle and multi-buy shoppers
- Budget-conscious gifting
Strengths & Weaknesses
Strengths
- Very large catalogue of coded dupes covering mainstream and niche references
- Aggressive bundle pricing
- Clear inspired-by labelling per product
Weaknesses
- No original creative identity, entirely reference-driven
- Longevity and projection typically fall short of the originals it references
- Anti-luxury brand voice can read as combative rather than confident
Brand Evolution
The catalogue continues to expand with new numbered codes released regularly, tracking new designer and niche launches shortly after they land, while the core proposition (cheap, coded, inspired-by) has stayed consistent.
Quick Verdict
A high-volume coded dupe catalogue that is upfront about what it is: cheap, close approximations of designer and niche scents rather than original fragrances.
Designer dupes from Perfumes Zag Zodiak
Perfumes Zag Zodiak perfumes mapped to the designer fragrances they replicate. How we score similarity →
Perfumes Zag Zodiak Perfumes
015 Organza
EDP
Perfumes Zag Zodiak
Dupe of: Organza Eau de Parfum Givenchy
Statement
019 Alien Body Balm
Perfumes Zag Zodiak
Dupe of: Alien Eau de Toilette Mugler
Statement
024 Be Delicious
EDP
Perfumes Zag Zodiak
Dupe of: Be Delicious Eau de Parfum DKNY
Statement
027 Armani Code
EDP
Perfumes Zag Zodiak
Dupe of: Armani Code Eau de Toilette Giorgio Armani
Statement
045 The One
EDP
Perfumes Zag Zodiak
Dupe of: The One Eau de Toilette Dolce & Gabbana
Statement
047 Bright Crystal
EDP
Perfumes Zag Zodiak
Dupe of: Bright Crystal Eau de Toilette Versace
Statement
049 Boss Femme
EDP
Perfumes Zag Zodiak
Dupe of: Boss Femme Eau de Parfum Hugo Boss
Statement
055 Chance Eau Fraiche
EDP
Perfumes Zag Zodiak
Dupe of: Chance Eau Fraiche Eau de Parfum Chanel
Statement
059 Crystal Noir
EDP
Perfumes Zag Zodiak
Dupe of: Crystal Noir Eau de Toilette Versace
Statement