This one is a properly divisive beast, a love-it-or-hate-it affair that demands patience and a thick skin. If you can get past the initial burnt sugar and 'old church' vibes, you'll be rewarded with a unique, intensely woody, and sweet Middle Eastern gem. Not a safe blind buy, but for those who get it, it's a steal.

Maaroof is for those who crave a unique aroma from their Arabian oil collection. This spicy-sweet blend is a surprisingly soft alternative to traditional woody scents, leaning more feminine but still utterly unisex. It's a genuine crowd-pleaser that stands out from the usual suspects.