Lattafa

Value-driven Arabian fragrance house popular for bold, sweet, and woody scents that often reinterpret luxury perfumes.

About Lattafa

Lattafa is a leading fragrance house based in Dubai, United Arab Emirates, renowned for making authentic Arabic perfumery accessible to a global audience. Officially launched in 1992 by Sheikh Shahid Ahmad and co-founder Shoaib Iqbal, Lattafa has become a symbol of luxury and sophistication rooted in Arabian culture. The brand draws inspiration from the Arabic words 'Latif' and 'Lateefa,' reflecting its commitment to kindness, pleasantness, and refined elegance. Lattafa is celebrated for its wide portfolio of perfumes, which includes popular collections such as Bade'e Al Oud, Maahir, Khamrah, and Lattafa Pride. The brand collaborates with acclaimed perfumers including Alex Lee, Quentin Bisch, Fanny Bal, Dalia Izem, Gaël Montero, Nisrine Bouazzaoui Grillié, Nanako Ogi, Jordi Fernández, Kevin Mathys, and Julien Rasquinet. Lattafa stands out for its dedication to high quality and affordability, offering a diverse range of scents that capture both tradition and modernity. Today, three generations of the founding family continue to guide the company, ensuring its fragrances remain innovative while honoring the rich heritage of Arabian perfumery.

At a Glance

The Brand

Founded 1992
Founder Sheikh Shahid Ahmad
Country United Arab Emirates
Category Arabian
Makes dupes Yes

Scent Personality

Sweetness
High
Freshness
Mild
Boldness
Very High
Uniqueness
Mild

Worth It?

Price £
Value
Very High
Accessibility
High

Scent DNA

Sweet Woody Spicy Gourmand Oriental
  • Lattafa fragrances are recognized for their heavy use of oud, vanilla, amber, and spices, often combined with sweet, gourmand elements like caramel and fruits
  • They frequently create accessible versions of high-end niche and designer scents, resulting in bold, rich compositions with strong projection and lasting power

Typical Performance

Longevity
Long
Projection
Strong

Positioning

A arabian, budget house known for sweet compositions.

How It Compares

Who It's For

Best For

  • Fans of sweet, bold, and woody scents
  • People looking for affordable alternatives to luxury perfumes
  • Those who want strong projection and long-lasting performance
  • Wearers who enjoy Middle Eastern and oriental profiles
  • Layering enthusiasts and those new to Arabian perfumery

Strengths & Weaknesses

Strengths

  • Excellent value for money
  • Strong longevity and projection across most releases
  • Wide variety of scent profiles, especially rich gourmands and ouds
  • Makes popular high-end scent styles accessible

Weaknesses

  • Lack of originality in many releases - frequent clones or inspired scents
  • Sweetness and strength can be overwhelming
  • Quality of ingredients and blending can be inconsistent
  • Not ideal for those seeking subtlety or freshness

Brand Evolution

Lattafa began as a regional Arabian perfumery focused on traditional oud and oriental scents. Over time, the brand expanded into recreating popular Western luxury fragrances, especially with sweet and gourmand twists. Their recent lines incorporate more gourmand and fruity notes, while maintaining a core of bold, woody, and amber-heavy compositions. The focus remains on accessible luxury and strong performance.

Quick Verdict

Lattafa is a leading budget Arabian house offering bold, sweet, and woody fragrances with strong projection. Excellent value and crowd-pleasing, but originality is limited and subtlety is rare.

Perfumers

Designer dupes from Lattafa

Lattafa perfumes mapped to the designer fragrances they replicate. How we score similarity →

Lattafa perfume Inspired by Similarity Compare
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Lattafa Perfumes

Browse all 381 Lattafa perfumes