Don't let the name fool you - this ain't your grandad's oud. Ishatar Citrus Oud is a fresh, woody take that's got everyone raving as a potent alternative to Cedrat Boise, offering a similar vibe without being a full-on clone. It's a crowd-pleaser that blends quality with value, though you might need to be heavy-handed with the sprayer.

This unexpected gem, an affordable celebrity scent, frequently draws comparisons to far more expensive fragrances. Whilst some find the opening messy, the consensus is that the dry down is a seductive, unisex woody-amber that punches well above its weight. Ignore the occasionally divisive marketing; the scent itself is a winner.