Armaf 2024 Edp

U ££

King

Armaf King is an Eau de Parfum launched in 2024. King opens with Fruity and Mirabelle Plum, settles into a heart of Gourmand, Spicy, and Chestnut, and dries down to a base of Balsam, Sandalwood, Powdery, and Amber. Armaf's King carries an Acquired verdict, a fruity-led wear.

This one's a straight-up beast, but you'll need the patience of a saint whilst it 'macerates' into its full glory. Once it settles, King by Armaf is a sweet, fruity, and unapologetically loud scent that's a dead ringer for JPG Scandal Absolu.
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  • Bold
  • Warm
  • Confident
  • Luxurious
  • Elegant
King Eau de Parfum bottle

ScentArt

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Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 1%
Floral 6%
Fruity 26%
Green 2%
Sweet 43%
Warm 21%
Woody 12%
Earthy 6%
Animalic 2%
Fresh 5%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Accords

Fruity
100%
Sweet
91%
Powdery
88%
Amber
70%
Warm Spicy
68%

Notes

Top Notes

Mirabelle Plum 59% Fruity 41%

Heart Notes

Chestnut 38% Gourmand 38% Spicy 24%

Base Notes

Sandalwood 28% Powdery 27% Amber 26% Balsam 19%

Performance

Longevity
Long (6-10h)
Projection
Strong
Intensity
Strong

Best Seasons

Best For:
Spring Fall Winter

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Date Formal
Also Works:
Casual

Its powerful projection and long-lasting nature, coupled with its sweet, attention-grabbing profile, make it less suited for a quiet office but perfect for dates and evening events. While some find it versatile, its warmth and strong sillage are best reserved for cooler weather and bolder impressions.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on →
Lowest Upfront £34.05 Perfume Click - 100ml Buy Best Value £34.05 Perfume Click - 100ml - £0.34/ml Buy
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About

It kicks off with a bright, jammy burst of mirabelle plum and other juicy fruits, demanding attention from the get-go. As it mellows, a spicy, gourmand heart of warm chestnut emerges, grounding the initial sweetness. The dry-down is utterly gorgeous - a powdery, amber embrace blended with creamy sandalwood and balsamic warmth, leaving a rich, inviting trail.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.