Atelier Bloem 2017 EDP

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William

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Atelier Bloem William is an Eau de Parfum launched in 2017. William opens with Nectarine, Neroli, and Lavender, settles into a heart of Woody Notes, Orange Blossom, Jasmine, and Freesia, and dries down to a base of Musk, Amber, Sandalwood, and Vanilla. Atelier Bloem's William carries a Favourite verdict, a floral-led wear.

A solid, albeit fleeting, white floral and neroli bomb. If you're after a fresh, clean scent that evokes a classic, high-end vibe without the designer price tag, this is a beautiful yet subtle choice. Just don't expect it to stick around all day.
What our verdicts mean →
  • Fresh
  • Clean
  • Subtle
  • Relaxed
  • Classic
$67.37 at Amazon US 3.4 fl oz (100 ml) · plus sales tax Check prices ↓
William Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Summer
Also Works:
Spring

A warm-weather pick - at its best in summer and spring.

Best Occasions

Best For:
Office Casual Sport

Its clean, fresh, and non-intrusive nature, coupled with its poor projection and longevity, makes it perfect for office wear or casual daytime use. It's too subtle for formal events and likely won't last an entire date, but could work for a quick outing.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

William opens with a bright, almost fizzy burst of neroli and a soft, sweet nectarine, underpinned by a gentle whisper of lavender. As it settles, a clean, opulent white floral heart of jasmine and freesia emerges, joined by orange blossom for a classic, sophisticated air. The dry down is a discreet blend of creamy sandalwood, soft vanilla, warm amber, and a touch of clean musk, leaving a refined, comforting trail that's far from overpowering.

Similar

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States · · checked 26 October

Prices before sales tax, which the shop adds at checkout.

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.