Statement

Denim EDT

M £

Original

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Denim Original is an Eau de Toilette. Original opens with Bergamot, Petitgrain, and Clary Sage, settles into a heart of Frankincense, and dries down to a base of Amber, Cedar, and Vetiver. Denim's Original carries a Statement verdict, a aromatic-led wear.

Denim Original is a ridiculously good value throwback. It's a proper masculine powerhouse, not for the faint-hearted or those precious about smelling "modern". Embrace the old-school charm and the compliments from those who appreciate a true classic - if you don't mind smelling like a rugged, ax-wielding bear-fighter.
  • Bold
  • Classic
  • Clean
  • Masculine
  • Elegant
Original Eau de Toilette bottle

Profile

Composition

Timeline

Showing: Overall Blend

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall
Also Works:
Summer Winter

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Casual Sport
Also Works:
Date

Its bold, old-school aromatic and woody accords, combined with its strong performance, make it less suitable for a typical office environment. However, its clean, masculine profile and 'gym-scent' mentions make it excellent for casual wear and sport, while its classic appeal can work for a confident date or a less stuffy formal event.

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Layer

Building a fragrance wardrobe? See what layers well with Original Eau de Toilette - the best pairings, where to apply each, and how the blend scores.

Where to buy

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About

This one hits you with a sharp, green aromatic opening of clary sage and zingy bergamot, cut with a hint of petitgrain’s leafy bitterness. The heart plunges into bold, almost smoky frankincense, grounding the fresh top notes with a resinous warmth. It settles into a robust, earthy base of vetiver, amber, and cedar, delivering a distinctly woody and slightly spiced dry-down that lingers with an unmistakable masculine presence.