Jo Malone London 2020 Cologne

U ££

Wild Bluebell (2020)

by Christine Nagel

Jo Malone London Wild Bluebell (2020) is a Cologne launched in 2020, created by Christine Nagel. Wild Bluebell (2020) opens with Bluebell and Clove, settles into a heart of Lily Of The Valley, Jasmine, and Rose Hip, and dries down to a base of Musk and Amber. Jo Malone London's Wild Bluebell (2020) carries a Favourite verdict, a white floral-led wear.

A divisive Jo Malone offering, Wild Bluebell is either an ethereal, watery floral dream or a "wimpy" overpriced body mist with no lasting power. It’s certainly a light wear, but captivating for many.
  • Fresh
  • Clean
  • Modern
  • Subtle
  • Soft
Wild Bluebell (2020) Cologne bottle

ScentArt

Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 1%
Floral 36%
Fruity 8%
Green 10%
Sweet 22%
Warm 18%
Woody 4%
Earthy 4%
Animalic 19%
Fresh 20%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Performance

Longevity
Short (2-4h)
Projection
Intimate
Intensity
Light

Best Seasons

Best For:
Spring Summer
Also Works:
Winter

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh, light floral character and reported weak performance make it ideal for casual wear, office settings, and even light sport where an inoffensive scent is preferred. It's too subtle for formal events or a romantic date where more projection is typically desired.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on Check price on

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About

Wild Bluebell opens with a fresh, slightly green bluebell note spiked with a hint of warm clove. The heart blossoms into a clean, dewy white floral bouquet of lily of the valley and jasmine, rounded by a touch of rose hip's fruity sweetness. It settles into a soft, musky amber base, creating a delicate, airy impression.