Joop! 2021 EDT

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Wow! Fresh

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Joop! Wow! Fresh is an Eau de Toilette launched in 2021. Wow! Fresh opens with Bergamot, Violet Leaf, and Lavender, settles into a heart of Geranium, and dries down to a base of Vanilla. Joop!'s Wow! Fresh carries a Favourite verdict, a green-led wear.

A divisive but ultimately budget-friendly freshie from Joop! It's not groundbreaking but delivers a unique violet-driven freshness that's a pleasant surprise from the brand's usual offerings.
What our verdicts mean →
  • Fresh
  • Clean
  • Relaxed
  • Energetic
  • Modern
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Wow! Fresh Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Violet Leaf42%
Bergamot37%
Lavender21%
Heartas listed
Geranium100%
Baseas listed
Vanilla100%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in summer and spring.

Best Occasions

Best For:
Casual Sport
Also Works:
Office Date

Its moderate longevity and sillage, combined with its fresh and light character, make it highly suitable for casual and sport settings, especially in warmer weather. While it's not a formal scent, its pleasantness allows for office wear, and it could work for a relaxed daytime date.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Wow! Fresh opens with a zesty burst of bergamot, quickly joined by the distinctive, slightly green and aquatic violet leaf. Lavender provides a subtle, calming aromatic undercurrent, while geranium in the heart adds a touch of rosy, green spice. The dry down mellows into a surprisingly gentle vanilla, providing a light, airy sweetness without the typical Joop! density, creating a refreshing yet subtly sweet finish.

Similar

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.