Jorum Studio 2020 Edp

U ££

Athenaeum

by Euan McCall

Jorum Studio Athenaeum is an Eau de Parfum launched in 2020, created by Euan McCall. Athenaeum opens with Lavender, Beeswax, Apple, and Honey, settles into a heart of Neroli, Hyacinth, and Hay, and dries down to a base of Balsam, Ink, Leather, and Oak. Jorum Studio's Athenaeum carries an Acquired verdict, a woody-led wear.

This one's a divisive beauty. Some find its complex, earthy-inky character utterly captivating, a journey through memory and nature. Others recoil at notes of 'sour mold' or 'bandaid'. Definitely not a blind buy, but if you like challenging scents, it could be your next signature.
  • Mysterious
  • Sophisticated
  • Edgy
  • Warm
  • Subtle
Athenaeum Eau de Parfum bottle

ScentArt

Profile

Citrus Floral Fruity Green Sweet Warm Woody Earthy Animalic Fresh
Citrus 5%
Floral 15%
Fruity 4%
Green 17%
Sweet 23%
Warm 12%
Woody 10%
Earthy 16%
Animalic 12%
Fresh 12%

Mood Profile

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

Performance

Longevity
Long (6-10h)
Projection
Moderate
Intensity
Strong

Best Seasons

Best For:
Spring Summer Fall

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Casual
Also Works:
Date

Its unique, somewhat melancholic, and subtly projecting nature makes it best suited for casual wear and intimate encounters. While praised for its complexity, some may find its unusual notes too distracting for a formal or office setting, and its character is far from sporty.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on Check price on

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About

Athenaeum opens with a quirky blend of sweet honeyed apple and herbal fennel, softened by a touch of lavender. This soon gives way to a distinctive heart of dry hay and clean neroli, hinting at sun-drenched fields. The base deepens into a rich tapestry of woody oak, earthy patchouli, and a pronounced ink note, all underscored by a subtle, waxy leather and warm balsam, creating a contemplative, almost antique, aroma.