Favourite

Jorum Studio 2025 EDP

U ££

Pluck!

by Euan McCall

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Jorum Studio Pluck! is an Eau de Parfum launched in 2025, created by Euan McCall. Pluck! opens with Pine, Lavender, Geranium, and Sichuan Pepper, and dries down to a base of Tomato, Sandalwood, Vetiver, and Birch Tar. Jorum Studio's Pluck! carries a Favourite verdict, a aromatic-led wear.

Pluck! is a divisive scent experience, heralded by some as refreshingly unique and by others as a misstep, drying down to something more common. You'll either get photorealistic tomato vine bliss or a disappointing deodorant fougere.
  • Fresh
  • Clean
  • Edgy
  • Masculine
  • Bold
Pluck! Eau de Parfum bottle

Profile

Composition

Timeline

Showing: Overall Blend

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Summer
Also Works:
Spring Fall

A warm-weather pick - at its best in summer and spring.

Best Occasions

Best For:
Casual Sport
Also Works:
Date

Its refreshing, green, and spicy accords make it a brilliant fit for casual and sport settings, especially in hot weather. While its uniqueness could work for a relaxed date, its strong sillage initially and polarizing reception make it less suitable for formal events or a conservative office.

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Layer

Wear two at once. See what layers well with Pluck! Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Pluck! Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

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About

Pluck! opens with a vibrant, green blast of tomato leaf and basil, sharpened by peppery Sichuan and the aromatic lift of lavender and geranium. As it settles, the green woody undertones of fir resin and vetiver emerge, grounded by the earthy sweetness of birch tar and sandalwood. The tomato note persists, evolving from fresh vine to a more rounded, almost gourmand, quality.