Lattafa 2023 EDP

U ££ Favourite

Ajwaa

Share
Card A shareable image of this fragrance - its verdict, notes and profile. Save or copy it to post anywhere.

Lattafa Ajwaa is an Eau de Parfum launched in 2023. Ajwaa opens with Date, Bergamot, Lemon, and Elemi, settles into a heart of Licorice and Myrrh, and dries down to a base of Benzoin and Incense. Lattafa's Ajwaa carries a Favourite verdict, a musk-led wear.

Ajwaa is a polarizing beast, a bold Middle Eastern gourmand that delivers a unique blend of sweet dates and prominent licorice. It's a love-it-or-hate-it affair, but for those who get it, it's a 'niche as hell' treasure that smells far more expensive than it is.
What our verdicts mean →
  • Bold
  • Luxurious
  • Mysterious
  • Soft
  • Elegant
$22.99 at Maple Prime 3.0 fl oz (90 ml) · plus sales tax Check price on → Check prices ↓
Ajwaa Eau de Parfum bottle
Inspired by
Legacy of Petra by Penhaligon's
50%
Compare these two →

Our estimate of scent similarity, calculated from published notes. How we score it

See how they compare
Legacy of Petra the original Ajwaa inspired by

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Date35%
Elemi26%
Lemon20%
Bergamot18%
Heartas listed
Licorice54%
Myrrh46%
Baseas listed
Benzoin51%
Incense49%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

ScentArt Gallery What is ScentArt?

Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Fall Winter
Also Works:
Spring

A cold-weather scent - best worn in autumn and winter.

Best Occasions

Best For:
Date Casual
Also Works:
Formal

Its intensity and uniqueness make it unsuitable for most office environments, as noted by reviewers. It shines in cooler weather casual and date settings, with enough sophistication for formal events where a bold statement is desired, but its potent projection would be overpowering for sport.

Ingredients and allergens

Alcohol Denat, Fragrance (Parfum), Water (Aqua), Benzyl Alcohol, Benzyl Benzoate, Cinnamal, Citral, Citronellol, Coumarin, Eugenol, Geraniol, Isoeugenol, Limonene, Linalool

From a shop in the United Kingdom. Boxes sold in other countries can differ.

Named in this list, in standard patch-test panels

Other allergens named in this list

Lists change between batches and markets, so check the box of the bottle you have. "Parfum" covers substances the label does not name, and we highlight only the allergens we could match. If you have a diagnosed allergy, look for the name your clinic gave you on your own packaging.

About

Ajwaa opens with a burst of bright lemon and bergamot, quickly introducing the star: oven-roasted dates, sticky and rich. The heart reveals a strong, almost chewy black licorice, intertwined with the resinous depth of myrrh. It then settles into a warm, balsamic base of incense and benzoin, creating a smoky, sweet aura with an intriguing edge.

Similar

More from Lattafa

See all 391 Lattafa perfumes

Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States · · checked 6 October

Prices before sales tax, which the shop adds at checkout.

ScentVerdict earns a commission from purchases - this doesn't affect our verdicts.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.