LoveShackFancy 2026 EDT

F £££££ Favourite

Sweetheart

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LoveShackFancy Sweetheart is an Eau de Toilette launched in 2026. Sweetheart opens with Rhubarb, Lemon, Raspberry, and Litchi, settles into a heart of Red Currant, Cherry Blossom, Lily of the Valley, and Peony, and dries down to a base of Musk, Peach, Cashmeran, and Amberwood. LoveShackFancy's Sweetheart carries a Favourite verdict, a floral-led wear.

A sweet, playful, and decidedly unpretentious scent that most people will find pleasant, if a bit forgettable. It's safe, likeable, and has mass appeal, but the price tag might irk some given its body mist vibe.
What our verdicts mean →
  • Sweet
  • Playful
  • Feminine
  • Fresh
  • Clean
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Sweetheart Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Short (2-4h)
Projection
Intimate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Casual Sport
Also Works:
Office Date

Its fresh, delicate aroma and moderate longevity make it perfect for casual wear, including school or daily errands. While some reviews mention it lasting through a 10-hour shift, its generally lighter character and 'shampoo' vibe mean it's less suited for formal events.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Sweetheart opens with a bright, tart burst of rhubarb and lemonade-like lemon, quickly joined by juicy raspberry and exotic litchi. The heart blossoms with delicate cherry blossom, lily of the valley, and a prominent peony, lending a soft, floral freshness. The dry down settles into a clean, musky base with hints of sweet peach, a touch of cashmeran for a soft woody warmth, and a subtle amberwood dryness.

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.