Memoize London 2022 Extrait

U ££££ Acquired

Vita

Card A shareable image of this fragrance - its verdict, notes, accords and profile. Save or copy it to post anywhere.

Memoize London Vita is an Extrait de Parfum launched in 2022. Vita opens with Pepper, Cardamom, Saffron, and Apple, settles into a heart of Milk, Rose, Violet, and Peony, and dries down to a base of Musk, Sandalwood, Patchouli, and Vanilla. Memoize London's Vita carries an Acquired verdict, a warm spicy-led wear.

This one's a definite no from us, and frankly, from most people who've sniffed it. Vita is a muddled, cloying fruity mess that smells far too much like 'wet diaper' for polite company. Steer clear.
  • Bold
  • Edgy
Vita Extrait bottle

Profile

Composition

Timeline

Showing: Overall Blend

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall Winter
Also Works:
Summer

Built on warm spicy, woody and amber - a composition that sits best in spring, autumn and winter.

Best Occasions

Given the universally negative and somewhat offensive reviews, this fragrance is unsuitable for any occasion. It's reported to be a scrubber, meaning the wearer will want to remove it immediately.

Similar

Compare

Layer

Wear two at once. See what layers well with Vita Extrait - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Vita Extrait - fragrances that pair with it, worn side by side.

Where to buy

Some links earn us a commission if you buy - it never affects your price or how we rank these

Wide selection Amazon UK Prime delivery often available Check price on Check price on

ScentVerdict earns a commission from purchases - this doesn't affect our verdicts.

About

Vita opens with a chaotic jumble of overripe fruits - think bruised apples, strawberries, and raspberries - overwhelmed by a sticky sweetness, undercut by a hint of pepper and cardamom trying to cut through the noise. What follows is an odd, powdery heart of rose and violet, with labdanum and frankincense attempting a serious turn, but it's all drowned in a milky, synthetic-feeling base. Vanilla, sandalwood, and musk offer a soft landing, but it's too little, too late.