F £ Statement

Forever

Name: Forever Eau de Parfum
Brand: New Brand Parfums

New Brand Parfums Forever is an Eau de Parfum. Forever opens with Fruity Notes and Bergamot, settles into a heart of Floral Notes, Rose, and Jasmine, and dries down to a base of Musk, Amber, Sandalwood, and Vanilla. New Brand Parfums's Forever carries a Statement verdict, a floral-led wear.

Compiled from the distributor's own product listing: a fruity-citrus opening warms into a rose-jasmine heart before settling on a vanilla-amber-sandalwood base with musk. A romantic, sweetly-structured floral in New Brand's core range.

What our verdicts mean →

Romantic
Sweet
Floral
Warm
Feminine

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Scent Profile

Composition

Timeline

Showing: Overall Blend

Topas listed

Bergamot50%

Fruity Notes50%

Heartas listed

Floral Notes33%

Jasmine33%

Rose33%

Baseas listed

Amber25%

Musk25%

Sandalwood25%

Vanilla25%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity

Short (2-4h)

Projection

Intimate

Intensity

Light

Mood

Mood Energising

Calming

Character Playful

Serious

Sentiment Uplifting

Brooding

When To Wear

Best Seasons

Also Works:

Spring Fall

The rose-jasmine heart over a warm vanilla-amber base transitions comfortably between the fresher spring months and the cosier stretch into autumn.

Best Occasions

Best For:

Date Casual

The romantic rose-jasmine-vanilla structure suits date nights and casual outings well, though the sweetness reads as a touch informal for strictly professional settings.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

Geraniol from Rose

Other declarable allergens

Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
Sandalwood Santalol from Sandalwood
Synthetic musk Hexamethylindanopyran from Musk
Vanillin from Vanilla

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Forever opens with a fresh burst of fruity and citrus notes, giving the first impression an upbeat, welcoming energy before the florals take over. It's a familiar shape for budget mass-market EDPs aiming at broad appeal. The heart is where the perfume does most of its work: rose and jasmine layered with white florals produce a classic romantic bouquet, sweetened rather than green or indolic. This is comfortable, well-trodden floral territory rather than anything experimental. The base brings vanilla, warm spice, musk, amber, and a touch of woody depth - a soft, cosy finish that leans gourmand-adjacent without becoming syrupy. The drydown has reasonable warmth for a scent at this price point. Forever reads as a dependable, romantic rose-jasmine floral aimed at everyday wearability with enough sweetness in the base to feel special for a date night, living up to its name as an easy, long-loved style of composition rather than anything groundbreaking.

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Complement

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Where to buy

Prices for the United Kingdom ·

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