New Brand Parfums EDP

F £ Statement

Pretty Intense

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New Brand Parfums Pretty Intense is an Eau de Parfum. Pretty Intense opens with Bergamot and Raspberry, settles into a heart of Floral Notes and Labdanum, and dries down to a base of Musk, Patchouli, and Tonka Bean. New Brand Parfums's Pretty Intense carries a Statement verdict, a floral-led wear.

Compiled from the distributor's own product listing: an energetic fruity-citrus opening leads into a white-floral, balsamic heart, closing on a musky, earthy gourmand base. Part of New Brand's "Intense" sub-line, giving the youthful "Pretty" concept more depth than a simple fruity-floral.
What our verdicts mean →
  • Playful
  • Sweet
  • Fruity
  • Warm
  • Youthful
£8.38 at The Beauty Store 100ml Check price on → Check prices ↓
Pretty Intense Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Bergamot50%
Raspberry50%
Heartas listed
Floral Notes50%
Labdanum50%
Baseas listed
Musk33%
Patchouli33%
Tonka Bean33%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Short (2-4h)
Projection
Intimate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

The retailer's own "sunny days, weekend outings" positioning matches this bright fruity-floral - built for warm-weather wear despite its gourmand base depth.

Best Occasions

Best For:
Casual

The brand's own "weekend outings" and "fresh and flirty" framing points to relaxed casual wear rather than office or formal settings.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

Other declarable allergens

  • Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
  • Synthetic musk Hexamethylindanopyran from Musk

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Pretty Intense bursts open with an energetic splash of fruity notes and vibrant citrus, an immediately upbeat and youthful start. The heart reveals a luminous bouquet of white flowers enriched by smooth balsamic tones - the resinous warmth here gives the florals more body than a purely fresh floral would have. As the scent settles, it unveils a deliciously gourmand base wrapped in musky softness, earthy warmth, and sweet allure, providing genuine depth for the "Intense" naming - a step up in richness from a standard fruity-floral. Marketed for "sunny days, weekend outings" with a "fresh and flirty touch," Pretty Intense balances a youthful, playful top with a surprisingly substantial gourmand base, making it more versatile across the day than its bright opening alone would suggest.

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Compare & Pair

Layer

Wear two at once. See what layers well with Pretty Intense Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Pretty Intense Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom · · checked 29 September

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.