New Brand Parfums EDP

F £ Statement

Pretty Intense

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New Brand Parfums Pretty Intense is an Eau de Parfum. Pretty Intense opens with Bergamot and Raspberry, settles into a heart of Floral and Labdanum, and dries down to a base of Musk, Patchouli, and Tonka Bean. New Brand Parfums's Pretty Intense carries a Statement verdict, a fruity-led wear.

Compiled from the distributor's own product listing: an energetic fruity-citrus opening leads into a white-floral, balsamic heart, closing on a musky, earthy gourmand base. Part of New Brand's "Intense" sub-line, giving the youthful "Pretty" concept more depth than a simple fruity-floral.
  • Playful
  • Sweet
  • Fruity
  • Warm
  • Youthful
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Pretty Intense Eau de Parfum bottle

Profile

Composition

Timeline

Showing: Overall Blend

Accords

Fruity
100%
Citrus
85%
White Floral
70%
Resinous
55%
Musky
40%
Earthy
25%

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Performance

Longevity
Short (2-4h)
Projection
Intimate
Intensity
Light

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

The retailer's own "sunny days, weekend outings" positioning matches this bright fruity-floral - built for warm-weather wear despite its gourmand base depth.

Best Occasions

Best For:
Casual

The brand's own "weekend outings" and "fresh and flirty" framing points to relaxed casual wear rather than office or formal settings.

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Layer

Wear two at once. See what layers well with Pretty Intense Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Pretty Intense Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

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About

Pretty Intense bursts open with an energetic splash of fruity notes and vibrant citrus, an immediately upbeat and youthful start. The heart reveals a luminous bouquet of white flowers enriched by smooth balsamic tones - the resinous warmth here gives the florals more body than a purely fresh floral would have. As the scent settles, it unveils a deliciously gourmand base wrapped in musky softness, earthy warmth, and sweet allure, providing genuine depth for the "Intense" naming - a step up in richness from a standard fruity-floral. Marketed for "sunny days, weekend outings" with a "fresh and flirty touch," Pretty Intense balances a youthful, playful top with a surprisingly substantial gourmand base, making it more versatile across the day than its bright opening alone would suggest.

Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.