Phlur 2026 Edt

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Matcha Milk

Name: Matcha Milk Eau de Toilette
Brand: Phlur

Phlur Matcha Milk is an Eau de Toilette launched in 2026, created by Arielle Le Beau. Matcha Milk opens with Bergamot and Tea, settles into a heart of Vanilla, Matcha, Milk, and Macadamia, and dries down to a base of Patchouli, Musk, and Amber. Phlur's Matcha Milk carries a Favourite verdict, a powdery-led wear.

Phlur's Matcha Milk is a creamy, sweet delight despite its divisive name; don't go in expecting photorealistic matcha, but rather a comforting, vanilla-laden take on a milky tea that's perfect for everyday wear. It’s got a lovely sweet-yet-fresh balance, though many find its projection quite subtle.

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Cozy
Relaxed
Clean
Sweet
Modern

ScentArt

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Profile

Citrus 14%

Floral 5%

Fruity 2%

Green 18%

Sweet 27%

Warm 10%

Woody 7%

Earthy 16%

Animalic 12%

Fresh 16%

Mood Profile

Mood Energising

Calming

Character Playful

Serious

Sentiment Uplifting

Brooding

Accords

Vanilla

100%

Powdery

88%

Lactonic

83%

Green

73%

Musky

59%

Notes

Performance

Longevity

Short (2-4h)

Projection

Intimate

Intensity

Light

Best Seasons

Best For:

Spring

A spring fragrance - light, bright, made for the warmer turn of the year.

Best Occasions

Best For:

Office Date Casual

Its intimate sillage and clean, sweet lactonic accords make it an excellent choice for casual settings and offices where an unobtrusive scent is preferred. The lack of strong projection makes it less suited for formal events or sports, where a more distinct or fresh aroma might be desired.

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Where to buy

Wide selection Amazon UK Prime delivery often available Check price on

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About

Opening with a subtle hint of bergamot and black tea, this fragrance quickly melts into a heart of creamy vanilla, milky notes, and nutty macadamia. The promised matcha is barely there, yielding to a soft, sweet, and lactonic profile that settles into a musky, amber, and patchouli base, providing a gentle warmth and slight earthiness that grounds the sweetness.