Shiseido 2025 EDP

F ££ Statement

Ginza Datura

by Karine Dubreuil-Sereni

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Shiseido Ginza Datura is an Eau de Parfum launched in 2025, created by Karine Dubreuil-Sereni. Ginza Datura opens with Grapefruit and Ylang-Ylang, settles into a heart of Datura, and dries down to a base of Sandalwood and Palo Santo. Shiseido's Ginza Datura carries a Statement verdict, a floral-led wear.

This one's a divisive gem - some love the dark, creamy woods and florals, calling it gorgeous and unique. Others find it cloyingly sweet, smoky, and dated, with many drawing comparisons to early 2000s scents. Definitely one to try before you buy.
What our verdicts mean →
  • Bold
  • Warm
  • Mysterious
  • Elegant
  • Sensual
£42.07 at Notino 30ml Check price on → Check prices ↓
Ginza Datura Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Topas listed
Ylang-Ylang61%
Grapefruit39%
Heartas listed
Datura100%
Baseas listed
Palo Santo54%
Sandalwood46%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Fall Winter

A cold-weather scent - best worn in autumn and spring.

Best Occasions

Best For:
Date Formal

Its strong projection and dominant woody and white floral accords make it less suitable for a discreet office setting but perfect for a date or an evening event. Community reviews highlight its intensity, suggesting it's best reserved for nights out, not casual day wear.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

Declarable under EU Annex III

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Ginza Datura opens with a curious blend of bright, almost bitter grapefruit contrasting with the rich, heady sweetness of ylang-ylang. The heart unfolds into the narcotic, creamy depths of datura, a white floral that's both elegant and slightly mysterious. As it settles, a prominent dry woodiness emerges from sandalwood and palo santo, mingling with the florals to create a warm, sensual, and sometimes powdery trail.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Ginza Datura Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Ginza Datura Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom · · checked 6 October

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.