Jivi Parfums

Modern Arabian-style oud and gourmand perfumes distributed primarily in the Chilean market.

About Jivi Parfums

Jivi Parfums is a contemporary fragrance brand active in the Chilean market, working with Arabian-style compositions and concentrated eau de parfum formats. Retailers and distributors list the brand among their "perfume arabe" offerings, highlighting its focus on rich, Middle Eastern inspired scent structures sold primarily through Chile-based channels. The brand appears in Chilean perfumery and luxury product stores under the names Jivi Perfumes and Jivi Parfums, and offers boxed collections and discovery sets geared toward local consumers.

According to product listings and fragrance databases, Jivi Parfums launched its first perfumes in 2024, including the unisex line The Story of Oud, structured as numbered chapters. These compositions make heavy use of oud, vanilla, ambergris, woods and syrupy gourmand accords, aligning the brand with the broader trend of Arab-inspired oud narratives and strongly flavored blends. At least one subsequent release, Amyr Faris, arrived in 2025 as a citrus aromatic unisex perfume featuring lemon, mint, basil, lavender, jasmine, rosemary, musk and verbena, suggesting that the brand is gradually expanding beyond pure oud gourmands into fresher Arabian profiles.

Jivi Parfums is positioned in the accessible segment of the Arabian perfume market in Chile, offering 100 ml bottles and multi-vial discovery sets at mid-range prices compared with other imported Arabian lines. The emphasis on numbered chapters, travel kits and unisex marketing indicates a concept-driven approach that invites users to explore different facets of oud and related themes rather than a single flagship scent. While detailed corporate information and founder data are not publicly disclosed, available catalog entries and retailer classifications consistently frame Jivi Parfums as a modern Arabian fragrance brand tailored to Spanish-speaking consumers.

At a Glance

The Brand

Founded 2024
Country Chile
Category Arabian

Scent Personality

Sweetness
High
Freshness
Mild
Boldness
High
Uniqueness
Moderate

Worth It?

Price ££
Value
High
Accessibility
High

Scent DNA

Oud Gourmand Amber Citrus aromatic
  • Jivi Parfums leans heavily into sweet, creamy oud-centered compositions with pronounced vanilla, ambergris and woody bases, often framed as numbered chapters in narrative collections like The Story of Oud
  • Even in fresher releases such as Amyr Faris, the brand maintains a Middle Eastern aromatic character built on citrus, herbs and musk rather than minimalist Western colognes
  • Jivi scents are typically unisex and concentrated, favoring rich, lingering accords over airy transparency

Typical Performance

Longevity
Long
Projection
Strong

Positioning

A arabian, mid house known for oud compositions.

How It Compares

Who It's For

Best For

  • Evening wear
  • Cooler weather
  • Oud and gourmand lovers
  • Middle Eastern style fragrance fans
  • Unisex perfume collectors

Strengths & Weaknesses

Strengths

  • Strong presence and lasting power for the price segment
  • Clear thematic focus around oud and Arabian-style blends
  • Accessible unisex positioning across most releases
  • Discovery sets and chapter structure encourage exploration

Weaknesses

  • High sweetness and density may feel cloying in heat
  • Limited international distribution outside Chilean retailers
  • Brand information and perfumer credits are sparse
  • Less variety for those seeking very light or minimalist fragrances

Brand Evolution

Initial launches in 2024 focused on The Story of Oud, a series of numbered chapter perfumes that explored various takes on oud with gourmand and ambery facets. By 2025, the release of Amyr Faris signaled a willingness to widen the palette into citrus aromatic territory while retaining an Arabian identity built on musk and herbs. Retail presence and discovery sets suggest a gradual expansion of the catalog rather than a heritage backlist, with new chapters and flankers likely to extend the oud narrative over time.

Quick Verdict

Jivi Parfums delivers punchy, Arab-inspired oud and gourmand perfumes at approachable prices, especially for Chilean buyers. If you enjoy bold, sweet, story-driven fragrances more than subtle daywear, this brand is worth exploring; minimalists can comfortably skip it.

Jivi Parfums Perfumes