Wadi al Muluk Bleu Ocean
EDT
Shaikh Mohd Saeed
Dubai-based Arabian perfume house blending traditional Middle Eastern oud and amber styles with accessible French-inspired fragrances.
Shaikh Mohd Saeed is a family-owned perfume company based in Dubai, United Arab Emirates, established in 1954 by the late Shaikh Mohammed Saeed, a fragrance specialist who was among the first to introduce organized perfume manufacturing in the UAE. The business began as one of Deira Souq’s earliest dedicated perfume shops and expanded into a wider group active in manufacturing, export, wholesale distribution and retail of perfumes and oud.
Over the decades the company has developed a portfolio that spans Arabic, Oriental and Western style fragrances, including its own labels such as Shaikh Saeed, Hunaidi, Dhamma Perfumes and several French-inspired brands. It is also cited as one of the major distributors of French perfumes in the region, reflecting its dual focus on traditional Middle Eastern perfumery and contemporary European compositions. The brand’s collections include themed lines such as Amber, Legacy 70 and Oud, with modern releases documented from 2023 onwards.
Headquartered in Dubai, with heritage premises in Murshid Bazar and multiple outlets across the Emirates, Shaikh Mohd Saeed maintains direct control over production and retail channels, from raw materials and blending to finished goods and private label services. Leadership has stayed within the founder’s family, who continue to guide product development and expansion into markets such as Pakistan, underscoring the brand’s emphasis on continuity and regional cultural familiarity.
Today the company is positioned as an accessible source of concentrated oils, sprays, oud, bakhoor and incense products that blend Middle Eastern aromatic traditions with French-style perfumery, targeted both at local consumers and international visitors seeking strong, long-lasting scents at relatively attainable price points.
A arabian, mid house known for oud compositions.
Shaikh Mohd Saeed started as a single perfumery in Deira focused on traditional Arabic fragrances and simple oil blends, then steadily expanded into manufacturing, export and distribution across the UAE. Over time the brand added Western-inspired and French-style perfumes to its catalogue, becoming a regional distributor while retaining oud, bakhoor and incense at its core. Recent years have seen more structured collections and modern packaging geared to a broader audience, along with international outreach into markets such as Pakistan and online retail. The company continues to balance heritage formulas with contemporary trends, particularly in amber and oud-based compositions documented in newer collections.
A solid choice if you want powerful, oud-forward Middle Eastern fragrances with good value and real regional heritage, and do not mind bold projection. Less compelling if you prefer minimalist, ultra-refined compositions or highly curated luxury branding.
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