Avon 2015 EDT

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Pur Blanca Charm

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Avon Pur Blanca Charm is an Eau de Toilette launched in 2015. Pur Blanca Charm opens with Bergamot, Lily of the Valley, and Blackcurrant, settles into a heart of Jasmin Sambac, Magnolia, and Gardenia, and dries down to a base of Musk, Amber, and Moss. Avon's Pur Blanca Charm carries a Favourite verdict, a floral-led wear.

A divisive floral musk; some find it a gorgeous, inoffensive spring scent, others a bit too aggressive and headache-inducing. Definitely try before you buy.
What our verdicts mean →
  • Fresh
  • Clean
  • Relaxed
  • Subtle
  • Feminine
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Pur Blanca Charm Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Office Casual
Also Works:
Sport

Its moderate performance and clean, fresh profile make it a good fit for the office or casual daytime wear, as noted by community reviews. It's too subtle for formal events and not quite right for dates, but could work for light activity due to its 'fresh out of the shower' vibe.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

  • Oakmoss Evernia prunastri extract from Moss

Other declarable allergens

  • Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
  • Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
  • Bergamot Citrus Aurantium Bergamia Peel Oil from Bergamot
  • Jasmine Jasminum Grandiflorum Flower Extract from Jasmin Sambac
  • Jasmine Jasminum Grandiflorum Flower Extract from Jasmin Sambac
  • Jasmine Jasminum Grandiflorum Flower Extract from Jasmin Sambac
  • Jasmine Jasminum Grandiflorum Flower Extract from Jasmin Sambac
  • Synthetic musk Hexamethylindanopyran from Musk

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

Ethics and formulation

We report other people's certifications, never our own. Every claim links to its source.

  • Cruelty-free Certified by Cruelty Free International · Check the register · We last checked Oct 2026 Cruelty Free International certification mark

Certification covers a brand's whole range. Part-range claims show on the brand page.

About

Pur Blanca Charm opens with a bright, slightly tart burst of bergamot and blackcurrant, lifted by the delicate, green freshness of lily of the valley. The heart unfolds into a soft bouquet of white florals, featuring creamy magnolia, indolic jasmine sambac, and lush gardenia, creating a clean yet rich core. As it settles, a clean musk emerges, underpinned by earthy moss and a hint of warm amber, lending a comforting depth to the fresh floral composition.

Similar

Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.