Dupes for London Eau de Toilette
7 affordable alternatives - from £5
Original
A quintessential British floral bouquet, Burberry London is effortlessly elegant, blending lush white florals and citrus with a soft, musky base. Ideal for spring days and romantic moments, it radiates understated sophistication.
FavouriteFragrances below are inspired by London Eau de Toilette. Not affiliated with, endorsed by, or produced by Burberry.
Known dupes
Also smells similar
What makes a good dupe?
A good dupe captures the essence of the original fragrance - the same mood, the key accords, the general character - at a more accessible price point. It doesn't need to be a molecule-for-molecule copy. The best dupes feel right for the same occasions and carry a similar energy, giving you more ways to enjoy a scent profile you love.
We assess dupes by comparing the fragrance profile of the original against the dupe: shared accords, overlapping notes, similar longevity and projection, and occasion suitability. Our similarity scores reflect how closely the two fragrances align in character - not just raw ingredients.
For a deeper look at how dupes work and what to look for, read our complete guide to perfume dupes.
Price savings shown are based on current UK retail prices and may change. Always check the latest prices before purchasing.