Al Nashama
EDP
Divain
Inspired by Al Nashama EDP Lattafa
Numbered designer dupes at a fraction of the price, sold via a UK Shopify storefront
Divain is a UK-facing perfume dupe house selling designer-inspired fragrances alongside skincare, home fragrance and body-oil ranges through a Shopify storefront. The catalogue is organised as a numbered library (divain.228, divain.655, divain.766 and so on), each entry mapped against a well-known designer or niche release from houses such as Creed, Tom Ford, Dior, YSL, Prada, Byredo and Parfums de Marly. The brand also runs a small in-house Monofragancias line alongside the inspired-by numbers, plus reed diffusers, room sprays and essential oil blends that extend the same inspired-by logic into home fragrance. Positioning leans on price and accessibility rather than originality: frequent site-wide discounting, bundle sets and a large volume of on-site reviews (100K+ claimed) support a value-led, high-repeat-purchase customer base rather than a prestige or niche one. Divain sits squarely in the inspired-by / clone segment of the market, competing on getting a familiar scent profile at a fraction of the designer price rather than on creative originality.
A budget dupe house known for fresh compositions.
Divain has expanded from a pure fragrance-dupe catalogue into adjacent categories - skincare, home fragrance, body oils and essential oils - all still organised around the same inspired-by numbering logic. The direction of travel is towards a broader budget self-care and home-scent range built on the same value positioning rather than towards originality or prestige.
An honest inspired-by dupe house: if you know the designer scent you want and don't mind a same-not-identical formulation, Divain gets you close for a fraction of the price.
Divain perfumes mapped to the designer fragrances they replicate. How we score similarity →
Match scores are our estimate of how alike two perfumes smell, calculated from their published notes, not a measurement. How we score similarity
Favourite - easy to wear anywhere · Statement - bold & distinctive · Acquired - bold, for fewer occasions
EDP
Divain
Inspired by Al Nashama EDP Lattafa
EDP
Divain
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Inspired by Escale à Portofino EDT Dior
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Inspired by L'Eau Papier EDT Diptyque
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Inspired by Lolita Lempicka EDP Lolita Lempicka
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Inspired by 1 Million EDT Rabanne
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Inspired by Candy EDP Prada
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