Cartier 2020 EDT

F ££££ Favourite

Pur Magnolia

by Mathilde Laurent

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Cartier Pur Magnolia is an Eau de Toilette launched in 2020, created by Mathilde Laurent. Cartier's Pur Magnolia carries a Favourite verdict, a fresh-led wear.

This is a polite, breezy take on magnolia that's more clean citrus than true floral, and it's divisive. Some find it refreshingly dewy and ethereal, while others get an unsettling 'dirty baby wipes' vibe or find it just a bit 'meh'.
What our verdicts mean →
  • Clean
  • Fresh
  • Subtle
  • Relaxed
  • Modern
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Pur Magnolia Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend
Allas listed
Magnolia67%
Citrus33%

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in spring and summer.

Best Occasions

Best For:
Office Casual Sport

With moderate longevity and sillage, plus its fresh and clean profile, Pur Magnolia is ideal for casual wear, office settings, and even light activity where something invigorating but not overwhelming is desired. It's too subtle for formal events and lacks the seductive depth for a date.

About

Pur Magnolia opens with a bright, zesty burst of citrus, crisp and invigorating, reminiscent of lemon blossom or green apple rind. This fresh introduction soon blends with a clean, almost dewy interpretation of magnolia, which presents as a cool, slightly green white floral. As it settles, hints of lily-of-the-valley and a subtle, 'laundry musk' clean cotton accord emerge, creating an airy, light, and understated floral experience that lingers gently on the skin.

Similar

Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.