Kenneth Cole 2004 EDP

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Reaction

by Frank Voelkl

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Kenneth Cole Reaction is an Eau de Parfum launched in 2004, created by Frank Voelkl. Reaction opens with Lemon, Lime, Melon, and Watermelon, settles into a heart of Patchouli and Lily of the Valley, and dries down to a base of Musk and Sandalwood. Kenneth Cole's Reaction carries a Favourite verdict, a green-led wear.

KC Reaction is a crowd-pleasing summer scent that's loved for its delicious fruity aroma but widely panned for its appalling longevity. If you can overlook the poor performance, it's a cheap and cheerful freshie that'll bag you compliments, especially if you're under 25.
What our verdicts mean →
  • Clean
  • Fresh
  • Playful
  • Modern
  • Bright
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Reaction Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer

A warm-weather pick - at its best in summer and spring.

Best Occasions

Best For:
Casual Sport
Also Works:
Office

Its fresh, light and inoffensive nature makes it suitable for office wear, but its poor longevity necessitates frequent reapplication. The fruity and casual profile, combined with its weakness, makes it perfect for casual outings and sports, where a subtle scent is often preferred.

Declarable allergens

We derive these from the materials behind this fragrance's notes, not from the bottle. Each one is likely, not confirmed. The list is partial - the box can name others.

In standard patch-test panels

  • Citral Geranial from Lemon

Other declarable allergens

  • Sandalwood Santalol from Sandalwood
  • Synthetic musk Hexamethylindanopyran from Musk

The large name is the everyday one. The small name is the INCI form on the box, so you can compare the two. Reactions differ between people. A patch-test panel is not a ranking of risk. How we derive this

About

Start your engines with a vibrant splash of juicy watermelon, crisp green apple, and bright citrus. The initial burst is pure summer bliss, a sweet aquatic fantasy that’s uplifting and invigorating. As it settles, a clean lily of the valley emerges, softened by a hint of earthy patchouli, providing a subtle green depth. The base mellows into a gentle, understated musk and creamy sandalwood, lingering close to the skin. It’s a fresh, fruity concoction that captures the essence of a carefree summer day.

Similar

Compare & Pair

Layer

Wear two at once. See what layers well with Reaction Eau de Parfum - the blends worth trying, and how each one scores.

Complement

Round out the rotation. See what complements Reaction Eau de Parfum - fragrances that pair with it, worn side by side.

Where to buy

Prices for the United Kingdom ·

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.