Kenzo 2011 EDT

F ££ Favourite

Flower Tag

by Olivier Cresp

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Kenzo Flower Tag is an Eau de Toilette launched in 2011, created by Olivier Cresp. Flower Tag opens with Rhubarb, Mandarin, and Blackcurrant, settles into a heart of Jasmine, Lily of the Valley, and Peony, and dries down to a base of Musk, Vanilla, and Tea. Kenzo's Flower Tag carries a Favourite verdict, a green-led wear.

A younger, fresher take on the original Flower, this one's a definite crowd-pleaser for those who found its predecessor too powdery. It might not blow your mind, but it’s a cheerful, safe bet with a zesty, fruity opening that softens into a lovely floral musk.
What our verdicts mean →
  • Fresh
  • Playful
  • Modern
  • Clean
  • Relaxed
$59.99 at Amazon US 1.7 fl oz (50 ml) · plus sales tax Check prices ↓
Flower Tag Eau de Toilette bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Spring Summer Fall

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Office Casual Sport
Also Works:
Date

Its fresh, clean, and subtle nature with low sillage and moderate longevity makes it perfect for office or casual wear without being intrusive. While pleasant for a date, its light character isn't ideal for formal events, and the fruity freshness works well for lighter activities.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Flower Tag bursts forth with a tart, juicy blend of blackcurrant and rhubarb, brightened by mandarin, before softening into a delicate heart of lily of the valley, jasmine, and peony. The dry-down reveals a subtle, comforting base of tea, musk, and a whisper of vanilla, offering a fresh yet lightly powdery finish.

Similar

Alternatives

1 alternative from £6.00

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States · · checked 26 October

Prices before sales tax, which the shop adds at checkout.

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.