Fruitful For Men

Fruitful goes after the cheerful, fruity-fresh signature of DKNY Be Delicious Men - one of the most recognisable green-apple scents of the 2000s. It opens crisp and juicy with green apple and a bittersweet grapefruit, the freshness that made the original a day-to-day favourite. The heart adds an aromatic lift of juniper berries, a clean marine note and a whisper of jasmine, before the distinctive twist arrives: a synthetic coffee note in the base, set against patchouli and soft woods, that gives the composition its slightly offbeat character. Against the original, Fruitful captures the recognisable apple-coffee contrast faithfully but reads a touch flatter and more synthetic, and - like the DKNY, which is itself known for spotty performance - it hugs the skin and fades on the quicker side. What you get is an easy, refreshing fruity-woody for everyday wear at a fraction of the price. Best in spring and summer, fine into autumn, and an unobtrusive pick for casual days, the office or active wear.