State of Mind 2017 EDP

U ££ Favourite

Secret of Success

by Karine Dubreuil-Sereni

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State of Mind Secret of Success is an Eau de Parfum launched in 2017, created by Karine Dubreuil-Sereni. Secret of Success opens with Grapefruit, Cinnamon, and Tea, settles into a heart of Ylang-Ylang and Rosemary, and dries down to a base of Cardamom and Vanilla. State of Mind's Secret of Success carries a Favourite verdict, a sweet-led wear.

This one's a divisive brew; some find it a unique, fizzy, cinnamon-tea delight, while others are left underwhelmed by its lack of heft or distinct character, especially given the price tag. Expect a journey from bright citrus to a warmer, spicier vanilla. It's either an addictive, innovative blend or just a bit... meh.
What our verdicts mean →
  • Warm
  • Playful
  • Cozy
  • Fresh
  • Bold
$140.69 at FragranceNet 3.4 fl oz (100 ml) · plus sales tax Check price on → Check prices ↓
Secret of Success Eau de Parfum bottle

Scent Profile

Composition

Timeline

Showing: Overall Blend

Top, heart and base are the brand's own listing, not a timing claim - the industry classifies a note by its character as much as by how fast it fades. Each curve here is modelled from that material's own volatility, so groups can overlap when a house lists long-lasting materials in its heart.

ScentArt

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Performance & Mood

Performance

Longevity
Moderate (4-6h)
Projection
Moderate
Intensity
Moderate

Mood

Mood Energising
Calming
Character Playful
Serious
Sentiment Uplifting
Brooding

When To Wear

Best Seasons

Best For:
Fall Winter
Also Works:
Spring Summer

Versatile across every season - no clear seasonal preference from wearers.

Best Occasions

Best For:
Date Casual
Also Works:
Office

Its moderate sillage and 'all-occasion' wearability, as mentioned by reviewers, make it versatile for both casual and office settings, leaning slightly more casual due to its playful spice. The warming cinnamon and vanilla accords suit dates well, but it might be too casual for very formal events. It's definitely not a sport scent.

Ingredients and allergens

We don't have this fragrance's ingredient list yet.

About

Secret of Success opens with a zesty, tingly grapefruit and robust tea, immediately spiced by a smooth, lingering cinnamon that really makes its presence known. As it settles, the aromatic rosemary and tropical ylang-ylang emerge, adding a herbal warmth before yielding to a comforting base of sweet vanilla and resinous cardamom. It’s a warm, spicy hug with an intriguing citrus sparkle.

Similar

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Compare & Pair

Layer

Wear two at once: the blends worth trying, how each one scores and where to spray See what layers well

Complement

Two people, two scents: what sits well beside it when you each wear your own See what pairs well

Where to buy

Prices for the United States · · checked 21 October

Prices before sales tax, which the shop adds at checkout.

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Drawn from community reviews and editor-reviewed before publishing on . See our methodology and disclosure policy.